Microfilm Production Support Scheme (Music)

Sponsored by Create Hong Kong (CreateHK) of the Government of the Hong Kong Special Administrative Region, the Hong Kong Association of Interactive Marketing (“the Organizer”) successfully organized eight editions of the“Microfilm Production Support Scheme (Music)” (“Support Scheme”) since 2013 to provide subsidy, mentorship, training and promotional opportunities for local advertising production companies and their directors to produce original creative microfilms that will showcase their creativity and technical capability. The Support Scheme also invited local singers to perform and offer their songs for use in these microfilms, with a view to providing more performance and exposure opportunities to them.